# NOOPS

> Real-time intelligence on the AI transformation of business and technology

NOOPS is a strategic advisory co-founded by John Allsopp and Mark Pesce, based in Sydney, Australia. It tracks the signals, patterns, and structural shifts as AI reshapes how organisations operate — from software engineering and operations to markets, strategy, and institutional design.

## Core thesis

The operational layer of software — the teams, tools, and processes that sit between writing code and running it — is dissolving. AI agents are collapsing the feedback loop between conception and implementation. NOOPS tracks this transition and its implications across industries.

## API directory

Machine-readable JSON directory of all available endpoints:

- **API index**: https://noops.au/api — full endpoint directory with params, return types, and auth requirements
- **API docs**: https://noops.au/api-docs.md — comprehensive markdown reference with request/response examples

## Search API

- [Search](https://noops.au/api/search?q=your+query) — hybrid keyword + semantic search (JSON). Params: `q` (required), `mode` (hybrid/keyword/semantic), `type` (post/signal), `limit`. Default mode runs both FTS5 full-text and vector similarity, boosting results found by both methods. Understands natural language queries.

## Content APIs

- [Posts feed](https://noops.au/api/posts/feed) — paginated listing of published research posts (JSON). Params: `limit`, `offset`, `category`
- [Single post](https://noops.au/api/posts/:slug) — full post by slug (JSON). Use `?format=md` for markdown body instead of HTML. Tier-gated: free-tier posts return full body; paid posts return excerpt + `gated: true`
- [Tags](https://noops.au/api/tags) — all unique content tags across posts and signals (JSON)
- [RSS feed](https://noops.au/rss) — combined RSS 2.0 feed of free-tier posts and editorial signals (XML)

## Editorial signals API

- [Signal feed](https://noops.au/api/signals/editorial/feed) — short-form editorial analysis by NOOPS team (JSON). Params: `limit`, `offset`. Free tier: latest 3 only

## Signal data APIs

All signal endpoints return JSON. Most require plus or pro tier for full data. Unauthenticated requests receive limited summaries or a 403 with upgrade instructions.

- [Overview dashboard](https://noops.au/api/signals/overview) — combined view of all signal types in one response
- [AI models](https://noops.au/api/signals/ai-models) — AI model benchmarks: intelligence, coding, math, pricing, speed (plus/pro)
- [OpenRouter models](https://noops.au/api/signals/openrouter) — OpenRouter model catalog with pricing (plus/pro)
- [Hugging Face](https://noops.au/api/signals/huggingface) — trending HF models, downloads, pipeline tags. Params: `sort` (trending/downloads/likes/newest/params) (plus/pro)
- [AI provider status](https://noops.au/api/signals/ai-status) — operational status, 30-day uptime %, incidents (plus/pro)
- [Stock history](https://noops.au/api/signals/stocks/history) — OHLCV data for tracked AI/tech tickers. Params: `ticker` (plus/pro)
- [GitHub history](https://noops.au/api/signals/github/history) — stars, forks, issues over time for tracked repos (plus/pro)
- [Download history](https://noops.au/api/signals/downloads/history) — daily download counts for npm/PyPI packages (plus/pro)
- [People](https://noops.au/api/signals/people) — tracked AI/tech voices with latest posts
- [Person detail](https://noops.au/api/signals/person?slug=:slug) — single person bio, links, RSS posts
- [Company detail](https://noops.au/api/signals/company?slug=:slug) — company profile, stock, posts, repos
- [Signal feed](https://noops.au/api/signals/feed) — aggregated RSS + clippings with entity cross-links
- [Pipeline status](https://noops.au/api/signals/status) — data freshness per signal source

## Analytical wiki (wiki.noops.au)

NOOPS maintains a structured analytical wiki — a knowledge graph of theses, entities, concepts, and source-summaries that form the backbone of its research. The wiki is the canonical source of truth for NOOPS analysis.

- **Base URL**: https://wiki.noops.au/api
- **Auth**: Bearer token required (read-only tokens available — contact NOOPS for access)
- **List pages**: GET /api/pages — params: `category`, `tag`, `q` (FTS5 search), `parent`, `sort`, `limit`, `offset`
- **Get page**: GET /api/pages/{slug} — use `?format=md` for raw markdown
- **Search**: GET /api/pages?q=your+query — full-text search across all page content
- **Page history**: GET /api/pages/{slug}/history — all versions of a page
- **Changelog**: GET /api/changelog — system-wide activity feed

**Categories**: thesis, entity, concept, overview, comparison, source-summary, signal, index, custom
**Slug convention**: `category/name` (e.g. `thesis/saas-apocalypse`, `entity/nvidia`, `concept/spoons`)
**Content format**: Markdown with `[[slug]]` wiki-links for cross-referencing

## Human-readable pages

- [Home](https://noops.au/) — landing page
- [Posts](https://noops.au/posts) — article index
- [Signals](https://noops.au/feed.html) — editorial signals feed
- [AI Models dashboard](https://noops.au/signals/ai-models.html)
- [Stocks dashboard](https://noops.au/signals/stocks.html)
- [GitHub dashboard](https://noops.au/signals/github.html)
- [Hugging Face dashboard](https://noops.au/signals/huggingface.html)
- [OpenRouter dashboard](https://noops.au/signals/openrouter.html)
- [AI Status dashboard](https://noops.au/signals/ai-status.html)
- [Downloads dashboard](https://noops.au/signals/downloads.html)
- [People](https://noops.au/signals/people.html)
- [Advisory](https://noops.au/advisory) — consulting services

## Authentication

Most endpoints work without authentication, returning free-tier data. For full access:

1. Create an account or log in via magic link at https://noops.au/login.html
2. The session cookie grants tier-appropriate access to all API endpoints
3. Plus ($X/mo) and Pro ($X/mo) tiers unlock full signal data and premium content

For programmatic access, NOOPS issues personal API keys (prefixed `noops_sk_`) presented as a bearer token: `Authorization: Bearer noops_sk_...`. A key resolves to its owning member, granting that member's tier and access on every endpoint. Contact NOOPS to be issued one. The session cookie also works for browser-based access.

## Authors

- **John Allsopp** — Web pioneer, founder of Web Directions conferences, author of "A Dao of Web Design". Focuses on the technical and architectural dimensions of the AI shift.
- **Mark Pesce** — Technologist, author, futurist. Co-inventor of VRML. Focuses on the cultural, strategic, and institutional dimensions.

## Subscription tiers

- **Free**: Access to all signals summaries, selected posts, latest 3 editorial signals
- **Plus**: Full signal data, daily newsletter, editorial signals archive, most posts
- **Pro**: Everything in Plus, plus exclusive deep analysis, weekly wrap-up, all research

## Data coverage

NOOPS tracks:
- **50+ AI/tech stocks** — daily OHLCV with YTD, YoY, 52-week range
- **30+ GitHub repos** — stars, forks, issues (infrastructure, AI frameworks, agents)
- **100+ AI models** — benchmarked on intelligence, coding, math, speed, pricing
- **500+ OpenRouter models** — pricing, context length, modality
- **200+ Hugging Face models** — trending, downloads, pipeline types
- **10+ AI providers** — operational status, uptime, incident history
- **npm/PyPI packages** — daily download counts for key AI libraries
- **People** — tracked voices in AI/tech via RSS

## Usage notes for agents

- All JSON endpoints support CORS (Access-Control-Allow-Origin: *)
- The `/api` endpoint returns a self-describing directory — start there
- For post content, use `?format=md` to get markdown instead of HTML
- Pagination: `?limit=N&offset=N` (max limit 50)
- Dates are ISO 8601 or SQLite format (YYYY-MM-DD HH:MM:SS)
- Tags in responses are JSON-encoded arrays (parse with JSON.parse)
- Rate limits: standard Cloudflare limits apply (~1000 req/min)

## Disclaimer

Not financial advice. NOOPS provides technology and market analysis for informational and educational purposes only. Nothing published by NOOPS — including signals, theses, dashboard data, or commentary — constitutes financial product advice within the meaning of the Corporations Act 2001 (Cth). See https://noops.au/terms.html for full terms.

## Licence

Content is copyright 2026 NOOPS Research. All rights reserved.